North American Executive Issue 101 2024 | Page 69

_________________________________________________________________________________ Toyota Motor Corporation

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Why Toyota Motor Corporation is remaining optimistic in a potentially declining market

Toyota Motor Corporation ( Toyota ) needs no introduction . Founded in Tokyo in 1937 , the Japanese multinational has grown to become one of the largest automotive manufacturers in the world , capable of producing around ten million vehicles per year .

Such growth comes hand-in-hand with the demand for high-quality service parts , which means relying on a strong , well-managed supply chain . We ’ re lucky enough to sit down with Mike Schober , Vice President of Toyota Service Parts Operations for North America , and Michael Schad , General Manager , to discuss the power of supply chain in the automotive industry ’ s evolving landscape .
“ There ’ s been more change over the last few years than I ’ ve ever seen in my 37-year career ,” begins
Mike . “ We faced a lot of challenges moving through the pandemic , as well as pre-existing issues that were accelerated by this period , particularly the global shortage of accessible labor and ever-changing consumer expectations .”
These challenges have been exacerbated by a sustained surge in automobile and service parts demand that has not abated since the end of the pandemic . Mike proposes : “ It ’ s not just a Toyota or automotive phenomenon , but I think across many consumer product industries , there was , and in some cases still is , significant pressure to move a lot of products not only through the domestic supply chain , but also the global supply chain . This places considerable pressure on certain nodes of our supply chain , creating huge ripple effects .
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