North American Executive Issue 101 2024 | Page 93

_________________________________________________ Mercedes-AMG
PETRONAS Formula One Team
We move quickly , and practically , with limitless energy , because those are the kinds of people we attract and encourage here questions like ‘ Which parts have been impacted ? How quickly can we get them back ?’ We move quickly , and practically , with limitless energy , because those are the kinds of people we attract and encourage here .”
For the COO , two values are important to building the company culture at Mercedes-AMG : resilience and celebrating success . When it comes to the latter , one of Rob ’ s philosophies is to ensure that big milestones are acknowledged , and big wins are honored , like the first fire-up of the new car for example . Regarding the former , he notes that building resilience is critical to sustaining a career in Formula One , whether you ’ re a part of the assembly team or the pit crew . The team is all important and everybody supports each other through the good and bad times . To enable this , the structure in the organization is kept very flat , with limited hierarchy and an ethos that starts at the very top . “ There are lots of punches in the stomach along the way ,” Rob says , referring to Hamilton ’ s loss in 2021 .
After Michael Masi , Race Director , adjusted the FIA rules to secure a safety car restart on the final lap , Max Verstappen , of rival Red Bull Racing , overtook Hamilton and grabbed his maiden championship win . “ That still burns in a lot of people . The injustice of that moment was really painful . But I think the leadership team is extremely motivated to put things right and we ’ re fortunate to have great support from the shareholders through the investment we ’ re putting into the site to uplift our team here .”
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